Free Book Summary – “The Art of the Start” by Guy Kawasaki

May 13th, 2009 · No Comments

art-of-the-startGuy Kawasaki’s “The Art of the Start” is a modern business classic. But if you don’t have time to read a 240-page book you can get some of the meatiest points in a free book summary. Business book summaries are an easy way to get useful information in a hurry.

The excerpt of “The Art of the Start” is filled with lots of tips and advice in just five short pages. You will learn: 1) How to position and pitch a new business; 2) How to get the most benefit from branding and staffing; and 3) Why starting a business is akin to a spiritual undertaking, requiring belief in the project’s worth and its benefit to society.

The book summary covers the 11 Arts of Entrepreneurship and what you need to know about each of them. These entrepreneurial arts are starting, positioning, pitching, writing a business plan, bootstrapping, recruiting, raising capital, partnering, branding, rainmaking and being a mensch. “Being a mensch?” Yes, it is critical to your success.

Whether you want to use this book summary as a way to decide if you want to read the entire book, or just to get the most important points without having to read the entire 240 pages, you should definitely take a few minutes right now to download and read the book summary of Guy Kawasaki’s “The Art of the Start.”

Get it here: http://idealady.tradepub.com/free/w_geta15/

Tags: Entrepreneurship · Free Resources

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