Entries Tagged as 'Reputation Management'

Creating Trust in Client Relationships

June 15th, 2009 · 1 Comment

People do business with those they trust. That trust can be developed in many ways. If they can visit your place of business, see you face to face, get comfortable with you, and know they can come to you if they have a problem, they will be more likely to trust you and to buy [...]

[Read more →]

Tags: Dealing with Clients · Reputation Management · Success

How Much Is Your Reputation Worth?

December 15th, 2008 · 3 Comments

Are you ever tempted to do something “just for the money”? At some time in our lives, most of us do things that we would not do if we didn’t need the money. It might be staying in a job we do not particularly enjoy, or accepting a client with whom we would prefer not [...]

[Read more →]

Tags: Dealing with Clients · Reputation Management

Make Yourself Famous

November 30th, 2008 · No Comments

My tagline at IdeaLady.com is “Attract Customers and Make Yourself Famous.” Those things go hand in hand, as becoming even a little famous in your niche will cause customers to seek you out. It is not as hard as you might think to get a little famous and, no, the paparazzi will not begin stalking [...]

[Read more →]

Tags: Marketing · Publicity · Reputation Management · Social Media

Building Your Expert Platform

November 19th, 2008 · 2 Comments

If you want to market yourself as an expert–author, coach, consultant or information product producer–you need a platform. “Platform” is simply the current buzzword for being visible and having an audience. In fact, most major publishers will not consider a book from an author who does not have an established platform. Even if you do [...]

[Read more →]

Tags: Creating Information Products · Reputation Management · Turn Content Into Cash

Do You Own Your Name?

October 21st, 2008 · 8 Comments

I got a political brochure in the mail today, and it was a nasty piece of work. Perhaps the worst part is that the URL for their attack web site is the candidate’s name, as in “JohnSmith.com.” Many times, people looking for information will simply enter the name of a person or company followed by [...]

[Read more →]

Tags: Blogging · Online Business · Reputation Management · Social Media

Online Reputation Management

March 4th, 2008 · 1 Comment

You do a search for your name (or the name or your company or product) and one of the top results is a blog post attacking you. Or maybe there is something that you wrote, but it does not reflect what you believe today. Or there are those embarrassing vacation photos your friend posted to [...]

[Read more →]

Tags: Reputation Management