What would you do if you faced an ethical dilemma? Decide now, before it happens, and you are more likely to follow the correct path. Someone who was a mentor to me early in my career is in Federal prison right now for taking funds from client accounts and using them to operate his business. [...]

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Have you ever taken an improv class? One of the first things you learn about doing improvisational comedy is to say, “yes.” When the other person suggests something, saying “yes, and” moves the sketch along. Saying “no” brings it to a screeching halt. Life is like that, too. When an opportunity is presented and you [...]

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Although many people discount the value of intuition, the subconscious mind it taps into is often ‘smarter’ than you might think. That’s because it takes notice of things that slip right past your consciousness. We have amazing abilities to rationalize and justify what we believe we should be doing, while ignoring signs that point us [...]

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Many of our worries arise from our postponement of decisions. Don’t vacillate. It is better to make a wrong choice than to tear yourself apart making and unmaking the same decision. Where there is indecision, there are doubts. Where there are doubts, you have conflict. Where you have conflict, you have symptoms. The longer your [...]

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I read a lot of marketing and business advice from different sources, and I see a lot of, “Always do this,” and, “Never do that,” in the words of the gurus. But should you “always” listen to the gurus? The answer becomes clear when you realize that much of the advice from one expert will [...]

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The marketing manager for a large Internet business told me that her company had considered starting a blog to communicate with their clients; however, they decided not to after they conducted a survey of their customers where 85% said that they never read blogs. Basing actions on a survey can be a good idea, but [...]

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